Day 4: Lynn Whitbeck: How to rapidly expand your email list

Day 4: Lynn Whitbeck: How to rapidly expand your email list

How to rapidly expand your email list

Description:  Lynn Whitbeck, CEO, Petit2Queen, talks with Alexa about how to expand your email list. 

Format: Video Q&A 

Level: This presentation is for all levels. 

 

Lynn Whitbeck

Lynn Whitbeck

CEO, Petit2Queen

Lynn Whitbeck is the founder and CEO of Petite2Queen. Building on her 30 year successes and experiences as Vice President of Business Development and COO of direct consumer technology start-ups, Lynn transitioned to executive consulting providing strategic expertise for the development and management of client programs. With this real-world background, Lynn brings marketing, sales, business development, and operations management cross-sector experience to Petite2Queen. She dedicates herself to delivering tangible and sustainable tools and insights to women, embracing visualization of the big picture, and identifying and implementing the minutiae of detail. Lynn’s goal is to share the lessons learned along her journey and enable positive uplift for women.

Mentioned in this video:

  • Practical Wisdoms @ Work
  • Alexa’s appearance on Lynn’s podcast Petite2Queen
  • Spam Trigger Words PDF (free download!), How to Avoid Triggers and Stay Out of the Spam Dungeon
  • Lynn expanded her list by 4000%
  • As an author, you’re an entrepreneur, and email marketing is a skill you need
  • Her workshop  shares the shortcuts so the authors don’t have to go through the pain she went through to learn this
  • No matter where you are in the journey you’ll learn something
  • Sales funnel, lead magnets, book promos – all covered in the workshop
  • All Access Pass bonus includes:
    Presentation PDF
    Book Promo Listing File
    Sample Welcome Email Templates
    DIY Guide to Running Promos
    SlideShare Copyright Infringement Worksheet

More about Lynn Whitbeck's books at: https://petite2queen.com/book/

[bctt tweet=”We're talking about rapidly expand your #emaillist with @petite2queen today @womeninpublish1. #authorpreneur #womeninpublishingsummit #amwriting #ampublishing” username=”writepublishsell”]

There is ONE way to still access the full 2020 experience... you can get your Full Conference Pass upgrade now!

The Full Conference Pass/ Community Access is lifetime access to all of the presentations, in video and audio form. Additionally, you get access to a private support community where we are helping each other through our writing, publishing, and selling journeys. And bonus materials! Thousands of dollars of gifts, products, discounts, training, and more have been provided by our speakers and sponsors. You can learn more about the Full Conference Pass here or you can go ahead and grab it now!

Day 4: Belinda Griffin: Discover How to Win the Publicity and Exposure That Will Get Your Book into the Hands of More Readers.

Day 4: Belinda Griffin: Discover How to Win the Publicity and Exposure That Will Get Your Book into the Hands of More Readers.

Discover How to Win the Publicity and Exposure That Will Get Your Book into the Hands of More Readers.

Description: Belinda Griffin, Founder, SmartAuthorLab.Com, talks with Alexa about publicity and how to get the right exposure for your book. 

Format: Video Q&A 

Level: This presentation is for all levels. 

 

Belinda Griffin

Belinda Griffin

Founder, SmartAuthorLab.Com

Belinda Griffin is a Book Marketing Strategist, Author Publicity Expert and Tim Grahl Certified Book Launch Coach. She teaches entrepreneurs, experts, speakers and fiction writers how to launch and market their books in a way that achieves results.  Belinda’s worked with trade and self-published writers including Nick Duerden, author of The Smallest Things: On the Enduring Power of Family, Alexandra Amor, award-winning author of Cult, A Love Story and David Lowe, bestselling author of The Innovation Revelation. Passionate about helping authors reach their ideal readers through authentic relationship building, Belinda was the Reader Relationships expert for BookWorks and has been featured on numerous websites for writers, such as The Creative Penn, The Book Designer, Kindlepreneur, Write To Done, and The Alliance of Independent Authors. She is also a contributing author to Writers’ & Artists’ Guide to Self-Publishing: How to edit, produce and sell your book (out April 2020). You can find Belinda online at smartauthorslab.com or in her favourite indie bookshop.

Mentioned in this video:

  • Realistic expectations of what publicity looks like for an author
  • Free ways to gain publicity
  • Build your own audience
  • Simple, not easy…
  • The Staircase effect to start your marketing / publicity (blogs/podcasts)
  • Go where your reader is so you’re pitching the right places
  • Pitching; how to find the places to pitch

More about Smart Authors Lab at: https://smartauthorslab.com/

[bctt tweet=”We're talking about #publicity and getting the right #exposure for your book with @SmartAuthors today @womeninpublish1. #authorpreneur #womeninpublishingsummit #amwriting #ampublishing” username=”writepublishsell”]

There is ONE way to still access the full 2020 experience... you can get your Full Conference Pass upgrade now!

The Full Conference Pass/ Community Access is lifetime access to all of the presentations, in video and audio form. Additionally, you get access to a private support community where we are helping each other through our writing, publishing, and selling journeys. And bonus materials! Thousands of dollars of gifts, products, discounts, training, and more have been provided by our speakers and sponsors. You can learn more about the Full Conference Pass here or you can go ahead and grab it now!

Day 4: Angela J. Ford: Collaborations and community & how to use giveaways to market your book

Day 4: Angela J. Ford: Collaborations and community & how to use giveaways to market your book

Collaborations and community & how to use giveaways to market your book

Description: Angela J. Ford, Author, talks with Alexa about collaborations and giveaways for marketing.

Format: Video Q&A 

Level: This presentation is for all levels. 

 

Angela J. Ford

Angela J. Ford

Author

Angela J. Ford is an award-winning blogger, co-founder of Indie Author Lifestyle, and author of the International Best Selling epic fantasy series: The Four Worlds. She’s passionate about helping authors and creatives do more work they love by helping them with websites and marketing. You’re most likely to find her with her nose in a book and a cup of coffee in hand.

Mentioned in this video:

  • Setting priorities so that you can still enjoy life
  • The power of community
  • Getting away from Facebook 
  • Why she started the Indie Author Lifestyle community
  • Using experts to help you with the difficult tasks
  • Building your author platform
  • Using a giveaway to grow your email list
  • Best types of giveaways – fun ideas
  • Where to find things to giveaway and that process
  • How to run giveaways
  • Engaging your community – interactive ideas on her website
  • Why investing in marketing for your book is crucial
  • Setting a marketing budget

Learn more about the Indie Author Lifestyle at: https://indieauthorlifestyle.com/

[bctt tweet=”#collaborations, community and using #giveaways to market your book with @aford21 today @womeninpublish1. #authorpreneur #womeninpublishingsummit #amwriting #ampublishing” username=”writepublishsell”]

There is ONE way to still access the full 2020 experience... you can get your Full Conference Pass upgrade now!

The Full Conference Pass/ Community Access is lifetime access to all of the presentations, in video and audio form. Additionally, you get access to a private support community where we are helping each other through our writing, publishing, and selling journeys. And bonus materials! Thousands of dollars of gifts, products, discounts, training, and more have been provided by our speakers and sponsors. You can learn more about the Full Conference Pass here or you can go ahead and grab it now!

Day 4: Steff Green: How to market a series to make big money: a simple method for success with fiction

Day 4: Steff Green: How to market a series to make big money: a simple method for success with fiction

How to market a series to make big money: a simple method for success with fiction

Description:  Steff Green, Author, speaker, and publishing coach, talks with Alexa about how to market a series. 

Format: Video Q&A 

Level: This presentation is for all levels. 

 

Steff Green

Steff Green

Author, speaker, and publishing coach

Steff Green is a USA Today bestselling author, speaker, publishing coach, and heavy metal maiden – and she wants to help you rock your author career. Under her pen name Steffanie Holmes, she’s self-published more than 35 novels of the paranormal, gothic, dark, and fantastical. Steff received the 2017 Attitude Award for Artistic Achievement, and was a finalist for a 2018 Women of Influence award. Her books are enjoyed by thousands of readers all over the world. Legally-blind since birth, Steff has dealt with rejection her whole life. Steff is a popular speaker about self-publishing and author career planning, and she’s also the founder of Rage Against the Manuscript (www.rageagainstthemanuscript.com) – an online community and resource to inspire you to tell your story, find your readers, and build a badass writing career.

Mentioned in this video:

5 Series Mistakes PDF

  • How Steph got into writing paranormal and dark genres
  • She wanted to be an archaeologist and work in museums, but people wouldn’t give her a chance because of her blindness
  • Wise advice from her boyfriend (now husband) encouraged her to try to do something that people couldn’t tell her she could not do – WRITER was the first thing that popped to mind
  • Her original publisher fell through
  • How the Kindle & the new developments in Self-publishing rocked her world
  • Her journey learning the ropes as a writer and a MARKETER and how much fun she had learning the process
  • Her little paranormal shapeshifter novella that sold 1000 copies in a week – The Art of Cunning 
  • How important it is to produce a book that is written and designed PERFECTLY to market – this is the key to success
  • Selling books in a series – putting on your publishers hat and becoming educated in the process
  • The importance of read through rates and understanding how series sell
  • The ways different companies promote your series
  • Marketing a series of books
  • The mistakes authors make when marketing a series
  • Rage against the writers training program Rageagainstthemanuscript.com

[bctt tweet=”We're talking about how to #market a series with Steff Green today @womeninpublish1. #authorpreneur #womeninpublishingsummit #amwriting #ampublishing” username=”writepublishsell”]

There is ONE way to still access the full 2020 experience... you can get your Full Conference Pass upgrade now!

The Full Conference Pass/ Community Access is lifetime access to all of the presentations, in video and audio form. Additionally, you get access to a private support community where we are helping each other through our writing, publishing, and selling journeys. And bonus materials! Thousands of dollars of gifts, products, discounts, training, and more have been provided by our speakers and sponsors. You can learn more about the Full Conference Pass here or you can go ahead and grab it now!

Day 4: Kristi Dosh: PR Tools for Authors

Day 4: Kristi Dosh: PR Tools for Authors

PR & Marketing for Authors

Description: Kristi Dosh, CEO, Guide My Brand, talks with Alexa about PR & marketing for authors.

Format: Video Q&A 

Level: This presentation is for all levels. 

 

Kristi Dosh

Kristi Dosh

CEO, Guide My Brand

Kristi Dosh is a publicist who founded Guide My Brand to work with entrepreneurs and nonfiction authors to establish themselves as experts in their niches and become more visible for their expertise through opportunities such as guest blogs, podcast interviews, public speaking engagements, feature articles and media appearances. Kristi is her own best case study, beginning her career as a corporate attorney and used a combination of blogging, social media, public speaking and media appearances to become a nationally-recognized expert on the business of sports. She left the corporate world to work for such outlets as Forbes and ESPN, and today she works with busy entrepreneurs and nonfiction authors who want to become experts themselves and step into the spotlight so they can grow their businesses. You can visit her website at www.guidemybrand.com and join her free, private Facebook group, The Visibility Workshop.

Mentioned in this video:

target audience; nonfiction writers who are interested in big publicity to grow their business.

  • Owning your own story to grow the know, like, and trust factor with your audience.
  • Kristi’s unusual path to becoming a publicist and owning a PR agency.
  • How you can grow an audience by blogging and taking to social media; writing on your topic all over the place.
  • The visibility that being on Forbes gave her; building a portfolio and becoming known as an expert
  • How long it takes to build a platform – 12 – 13 years to get where she is
  • Kristi’s book deals and the difference between them 
  • Knowing where your audience is and making sure you’re spending your time where your audience is.
  • Why you should slow down, take your time with your publishing timeline so that you have enough time to do proper marketing
  • Min of 90 days for pure marketing; 6-9 months if possible (especially if you have no platform & depending on your goals)
  • The best (and worst) media outlets for marketing books
  • How a book can get you speaking engagements and how speaking engagements help you sell books
  • Success case study
  • Ripple effects of a solid publicity campaign prior to launch
  • From the Shadows Into the Spotlight training program
  • Affiliate link to From the Shadows to the Spotlight: https://fromtheshadowstothespotlight.com/abigwarfe/2
  • Why Kristi likes podcasts so much for book launch publicity
  • What editors and producers at major outlooks look for when selecting guests
  • Start talking about your book early and often

 

[bctt tweet=”We're talking about PR and marketing for authors with @SportsBizMiss today @womeninpublish1. #authorpreneur #womeninpublishingsummit #amwriting #ampublishing” username=”writepublishsell”]

There is ONE way to still access the full 2020 experience... you can get your Full Conference Pass upgrade now!

The Full Conference Pass/ Community Access is lifetime access to all of the presentations, in video and audio form. Additionally, you get access to a private support community where we are helping each other through our writing, publishing, and selling journeys. And bonus materials! Thousands of dollars of gifts, products, discounts, training, and more have been provided by our speakers and sponsors. You can learn more about the Full Conference Pass here or you can go ahead and grab it now!