Karla sold over 1000 books in her recent launch, and we know that more than 50% came from her author email list.
That’s the dream, right? To go headstrong out of the gates with a really solid performance. We have a lot of tools available to us as authors for marketing our books. But there’s really nothing stronger than the list of email addresses that we curate and we OWN.
I’ve seen the difference an email list can make for authors during a book launch. Our authors that have a strong email list do much better during their launches. Just look at Karla – over 500 books were sold through her email list.