In this workshop, Brian Berni of BookAds will walk us through all there is to know about Amazon Ads. You will learn why paid advertising needs to be a critical component of your book-marketing, the fours ‘essentials’ you need to have in place before you even start a single campaign and why getting started isn’t difficult after all. Brian will also share loads of tips, tricks and small hacks. In the final section of the workshop, he will also show us how to create our first two campaigns, live on the call: questions are welcome!