27 Romance Books & the Long Games – Constance Phillips

27 Romance Books & the Long Games – Constance Phillips

Romance Author Success Story

27 Books, Female Firefighter Heroes, and the Long Game of a Romance Career: Inside Constance Phillips’ 15-Year Journey

There’s a moment at every big publishing conference where a chance conversation becomes the most valuable thing that happens to you all week. For Alexa, that moment at Author Nation was standing in the drink line next to Constance Phillips — who, it turned out, has quietly published 27 romance novels over the past 15 years.

That’s the kind of writer you say yes to immediately when you have a podcast.

In this episode of Alexa’s Book Marketing & Publishing Chat, Constance pulls back the curtain on what it actually looks like to build a romance writing career one book — and one stolen hour — at a time.

Writing From 10 p.m. to 2 a.m.

Constance has wanted to be a writer since junior high (the kind who carried notebooks instead of listening to her teachers). When her kids were small, that meant writing from 10 p.m. to 2 a.m. — her peak creative hours. She kept at it through the revise-edit-submit cycle until she finally broke through with Press at Moon Press, publishing her fairy series and Resurrecting Harry, a reimagining of a reincarnated Harry Houdini.

Then she pivoted. Not because the paranormal wasn’t working, but because she wanted to stretch. A publisher’s call for a story with a lawyer hero turned into the Sunnydale series — small-town romance set around a therapeutic horse riding facility — which spun off into To Protect and Serve, a firefighter and police series.

That world is still expanding. Six Sunnydale books and counting. A To Protect and Serve series with a deliberately female firefighter heroine in book two and a planned female paramedic for book five.

“I Just Think It’s Important to Bend Those Gender Stereotypes”

This was one of Alexa’s favorite parts of the conversation. Constance didn’t accidentally end up writing female firefighters and female paramedics — she chose it. The same impulse drives her to write characters with physical disabilities into a small-town world that, in lesser hands, could read as monochrome.

“I just try to paint the world wide,” she said.

That choice matters. It’s also one of the reasons her series build the kind of loyal readership where someone finishes book one and immediately downloads book two.

Four Books a Year — Here’s How

For the last three years, Constance has produced four books annually. Her secret isn’t faster typing. It’s overlap.

While she’s editing one book, she’s already two thousand words into the next. Not every day, but most. Some days when the editing is brutal, she gives herself permission to just edit. But she protects the new-words habit because she knows what happens if she lets herself “take a break” between projects: one book a year, maybe two.

“Any word you put on the page is a good word,” she told Alexa. “If you only had time to write a paragraph, well, you’re a paragraph ahead.”

The Financial Truth Most Authors Won’t Say Out Loud

Alexa asked the question other interviewers tend to dance around: are you making a living from this?

Constance’s answer was honest. Not yet — and she said it without flinching. Her husband’s business carries the household. Her sales are growing. The wheels are turning. And every dollar that comes in tends to get reinvested — into advertising, into a new computer when the old one finally gives up, into conferences, into the vendor shows she’s started doing again this year that have visibly grown her fanbase.

That’s the real shape of a building author business. Not the influencer pitch where 27 books equals six figures. The reality where reinvestment is the operating cost of staying in the game long enough to win.

Why Small-Town Romance Is Having a Moment

“When the outside world’s a little dark, we all like to go a little bit warmer.”

Readers want the cozy. The Gilmore Girls town. The familiar diner. The hardware store you’ve visited in four other books. Constance grew up in a small town and writes what she knows — and her readers reward her for it. Series like hers give people permission to escape into a place they already know, where the side characters from book three become the leads in book five.

The Advice That Will Keep You Writing

Constance has a saying she returns to whenever she’s down: most people who quit don’t realize how close they were to making it when they did.

And her favorite gut-check question for any author thinking about walking away: If you couldn’t write for a living anymore, would you really stop writing?

Most of us wouldn’t. The stories still come — in restaurants, in line at the store, in the shower. That’s the answer. That’s the reason to keep showing up.

Look Back, Not Just Forward

Both Alexa and Constance landed on the same closing insight: writers are brutally hard on themselves because the target keeps moving. More books. More royalties. More readers. The goalpost shifts the moment you reach it.

The antidote? Look back at where you started.

Alexa recently got a new bookshelf and put all of her books on it specifically so she’d be forced to remember what she’s already done. Constance encouraged listeners to take those reflective moments seriously. You’ve come further than you think.

Where to Find Constance

Keep Building Your Author Business With Us

If this conversation lit a fire under your “next book” project, you’re exactly who we built WIP Society for. It’s the year-round home for women authors and publishing pros — virtual conferences, monthly Q&A sessions, bootcamps, networking, writing sprints, and the kind of community that keeps you writing when the slow seasons hit. We have a Marketing Bootcamp in June and our Business Bootcamp is coming up in August 2026 and are included with Society membership.

Learn more and join us at mywipsociety.com.

Or grab your ticket to the Marketing Bootcamp here!

Q: How many books has Constance Phillips published? A: As of this episode, Constance Phillips has published 27 romance titles — a mix of novellas and full-length category romances — across paranormal and contemporary subgenres since 2010.

Q: What romance series does Constance Phillips write? A: Her two flagship contemporary series are the Sunnydale series, set around a therapeutic horse riding facility in a small town, and the To Protect and Serve spinoff series featuring firefighter and police heroes and heroines. She also writes paranormal romance, including a fairy series and Resurrecting Harry, a reimagining of a reincarnated Harry Houdini.

Q: How does Constance Phillips write four books a year? A: She overlaps her writing with her editing. While revising one manuscript, she’s already drafting one to two thousand words a day on the next book. She credits this discipline with keeping her output at four titles a year for the last three years.

Q: What is Constance Phillips’ best advice for struggling romance authors? A: Keep going. Most people who quit don’t realize how close they were to making it when they did. She also recommends asking yourself the litmus-test question: if you couldn’t write for a living, would you actually stop writing? If the answer is no, that’s your sign to stay in it.

Q: Where can I find Constance Phillips online? A: Her most active platform is Instagram at @constancephillipsauthor. You can also visit her website at ConstancePhillips.com, where direct buy links will be available soon as she rebuilds on Shopify.

Alexa Bigwarfe

Alexa Bigwarfe

Founder & CEO of WritePublishSell & the Women in Publishing Summit

 

Alexa Bigwarfe is a publishing strategist and creator of Book Launch in a Box, where she helps authors simplify their marketing and build launches that actually work. She specializes in turning books into platforms for visibility, partnerships, and revenue through proven, scalable strategies.

How Cher Terais Built an Author Travel Business From Her Romance Novels

How Cher Terais Built an Author Travel Business From Her Romance Novels

Want to start an Author Travel Business?

Romance, Retreats & Wholesale Airfare: How Cher Terais Turned Her Novels Into a Travel Brand

Romance author Cher Terais built a travel business from her novels by treating her books, travel membership (The Booked Club), and Wanderlust Retreats as one connected brand under “As Written by Cher Terais.” She validated the concept through a single Meta-ad webinar, then scaled with virtual and in-person experiences tied to her novels’ settings.

Most authors are told to pick a lane. Write the book. Build the platform. Promote relentlessly. Then, maybe, build a business around it.

Cher Terais did the opposite—and accidentally built something absolutely incredible. Especially for those of us who also LOVE to travel and get paid money to do so!

This week on the podcast, romance author and founder of As Written by Cher Terais and The Booked Club (aff link) joins us to talk about what happens when you stop treating your books and your other passions as competing priorities and start treating them as one ecosystem.

It started with a virtual book launch

Cher’s third novel, set in Tulum, launched in November 2024 through a virtual event her team called “Cher in Wonderland” — part book launch, part QVC, part travel show. Halfway through, readers started asking the question that changed everything: “Are you going to Tulum? Can I come?”

By January 26, 2025, The Booked Club was born — a travel membership platform that gives members wholesale rates on flights, hotels, and experiences across every major airline. Members are paying 10–70% less than retail. And it grew almost entirely from one Meta ad funnel and a willingness to test the idea publicly.

One brand, three businesses, zero confusion

One of Cher’s smartest moves: she put everything under her own name. Her novels, her travel club, her retreats — all of it lives under As Written by Cher Terais. That decision saved her from the trap most multi-passionate creators fall into: managing five accounts, five websites, and five mailing lists for what is essentially one story.

When the retreat can’t happen, bring the retreat home

Her upcoming Paint, Pour, & Passport: A Night in Morocco event is a masterclass in adaptive thinking. When safety and pricing made the live Morocco retreat unworkable for this fall, she built a virtual immersive version. Attendees get a tea set and ingredients for a Moroccan tea ceremony shipped to their door, painting supplies for a guided art session, a Moroccan chef walking them through the culture, and proceeds going to a scholarship to send one woman on the real retreat in April 2027.

It’s $120. Use code WIP20 for $20 off. Only 14 spots remain at recording. Must get your ticket before June 1st to ensure your box arrives on time!

The Instagram strategy you haven’t seen yet

Then there’s the marketing experiment that’s been quietly taking off: Cher acts out her own characters in short dramatic scenes on Instagram. Instead of paying for an audiobook narrator, she became the narrator — playing Bali Blue’s protagonist Rheon Carson talking to her sister on the phone, complete with caught-cheating drama that isn’t even in the book. It’s backstory. It’s bait. It’s working.

Her advice for authors thinking about something similar: copy gets views, but authenticity gets engagement. Pick something only you can make.

The bigger lesson

Cher’s whole philosophy comes down to a single idea: the world is more accessible than authors give themselves permission to imagine. You can write the book and run the business. You can build the retreat and lead it. You can be the main character of your own story—not just on the page.

Listen to the full episode for the full conversation, including how veteran resources like the EBV and Victor and Valor shaped Cher’s business strategy, why she’s not in a rush to release her next novel, and the crossover romance Alexa and Cher might just have to co-write.

Join us at Marketing Bootcamp where Cher will be teaching how to do this!

Alexa Bigwarfe

Alexa Bigwarfe

Founder & CEO of WritePublishSell & the Women in Publishing Summit

 

Alexa Bigwarfe is a publishing strategist and creator of Book Launch in a Box, where she helps authors simplify their marketing and build launches that actually work. She specializes in turning books into platforms for visibility, partnerships, and revenue through proven, scalable strategies.