Show Me the Money! Forming and Funding a Startup

Every author business starts with a great idea—but turning that spark into a structured, protected, and funded venture? That’s where the legal and financial groundwork comes in. If you’ve ever wondered whether you’re “doing it right” when it comes to setting up your author business, this session is the place to start.

Get ready for a beginner-friendly guide that will help you turn your passion into a legitimate, thriving enterprise.

Why Formation and Funding Matter

Choosing the right business structure doesn’t just affect your taxes—it affects your protection, your profit potential, and your peace of mind. And while writing might be your zone of genius, you still need capital to keep the lights on and the books flowing.

In this session, you’ll learn how to:

  • Choose a business structure that aligns with your goals and risk tolerance
  • Protect your personal assets by setting up your business the right way
  • Identify potential funding sources to grow without going broke

Whether you’re a self-publishing author or building a boutique press, these decisions shape your future success.

What You’ll Learn in Emily’s Session

In Show Me the Money! Forming and Funding a Startup, small business attorney Emily will walk you through the essential legal and financial steps every creative entrepreneur needs to know, including:

  • The pros and cons of business structures like sole proprietorships, LLCs, and S-corps
  • How to protect your intellectual property and separate personal vs. business finances
  • Where to find startup capital, from grants and loans to crowdfunding and creative financing options

No legalese. No pressure. Just smart, foundational knowledge designed to help you launch with clarity and confidence.

Meet the Speaker: Emily

An experienced attorney specializing in small business law and startup formation, Emily helps creators build strong legal foundations that set them up for long-term success. Her approach is approachable, empowering, and packed with real-world guidance.

Learn more about Emily at stormsmithlaw.com

Ready to Build It Right?

Join us August 21–22 for the 2025 Business Bootcamp. Whether you’re forming your first business or ready to scale with support, this session will give you the tools you need to make smart legal and financial moves—right from the start.

Learn more and grab your ticket here.