PublishHER Podcast Episode 71

PublishHER Podcast Episode 71

Episode 71 – Self-Publishing for Children's Book Authors with April Cox

Looking for tips on self-publishing and marketing children's books? April Cox is here to help!

This episode is all about self-publishing children's books!

April Cox is an author, founder of Little Labradoodle Publishing, and mentor/coach helping authors self-publish their books.  Her 12-week author workgroup has helped more than a thousand people self-publish their books with a proven framework and all the tools, resources, and coaching needed to get it done.

Join Aprils Self-Publishing Program!

Learn more here:

PublishHER Podcast Episode 71

PublishHER Podcast Episode 70

Episode 70 – Time for a Booky Call! The innovative App Connecting Readers to books! with Nicole Talbott

Nicole Talbott, VP of Sales and Marketing at Booky Call, joined Alexa Bigwarfe to discuss the innovative app, how it is helping readers find and fall in love with new books through a fun dating style app, and how authors can use the app to market their book.

How much fun is it that Booky Call has created a book marketing app that is designed like a dating app? I met the owners and Nicole at the Publishing University Conference put on by IBPA each year, and was immediately intrigued.

In this episode we discuss:

  • What the app is and why they created it
  • How Booky Call works (it's super smart and ingenious!)
  • How authors can get a full year of marketing on the app, connecting them to readers they may have never found
  • The process for applying to be on Booky Call
  • Booky Con which will be November 12th (this is a change – in the recording it was stated it would be October!)
  • and more!
Nicole is so much fun and the conversation was so great! I recommend you go to your App store right away and get the Booky Call app and start using it as a reader to explore. Then, when you're ready, head over to and check out the opportunities for authors and publishers. They also have a ton of fun Merch, a podcast, and other fun stuff.

Nicole Talbott is the VP of Sales and Marketing at Booky Call, an innovative book discovery app disguised as a dating app. Bringing two decades of experience in communications, relationship management and promotions for various global brands, as well as a data-driven understanding of the Booky Call app, Nicole has a unique ability to work with clients to develop achievable marketing plans that deliver significant results.
PublishHER Podcast Episode 71

PublishHER Podcast Episode 69

Episode 69 – The Importance of Your Writing Community – Emilya Naymark

Your writing community is so important! Emilya Naymark and Alexa Bigwarfe discuss the importance of writing communities, partnerships, and collaborations that can make your book writing and marketing journey so much better!

In this episode we discussed:
  • the importance of the writing community to an author's publishing journey (and where to find it)
  • the importance of giving back to the writing community (and how to do it)
  • writing conferences and zoom launches
  • tips for crime and thriller writers
Emilya Naymark was born in a country that no longer exists, escaped with her parents, lived in Italy for a bit, and ended up in New York, which promptly became a love and a muse.

She is the author of the novels Hide in Place and Behind the Lie.

Her short stories appear in A Stranger Comes to Town, edited by Michael Koryta, Secrets in the Water, After Midnight: Tales from the Graveyard Shift, River River Journal, Snowbound: Best New England Crime Stories 2017, and 1+30: THE BEST OF MYSTORY.

When not writing, Emilya works as a visual artist and web developer and reads massive quantities of psychological thrillers, suspense, and crime fiction. She lives in the Hudson Valley with her family.

Learn more here:

PublishHER Podcast Episode 71

PublishHER Podcast Episode 68

Episode 68: Book Marketing & PR Tips from Aimee Ravichandran

Aimee Ravichandran is the Owner of Abundantly Social and Perceptive Public Relations. She loves working with authors and her community to market books. Aimee provided some great tips on book marketing and launch tips for authors.

In this podcast episode we discussed:
  • The importance of starting your marketing earlier
  • Simple steps you can take to start growing your audience even while you're writing your book
  • How to use author groups and collaborations to enhance your launch
  • What types of activities and events to do while marketing your book
  • and more!
Aimee Ravichandran is the Owner of Abundantly Social and Perceptive Public Relations. Aimee has been working in PR for Authors and small businesses for 10+ years. She loves working with authors and her community to market books.Learn more about Aimee and Abundantly Social here:

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PublishHER Podcast Episode 67

PublishHER Podcast Episode 67

Traditional & Self-Publishing At the Same Time!

Sandi Schwartz is an author who writes on parenting, wellness, the environment, and ecohappiness. In 2020 – 2022, she took the journey of both traditionally and self publishing books. This is part of our Author Series on learning from other authors!

Sandi has had an interesting journey as an author. Her first book, a nonfiction book, was picked up by a traditional publisher. And then she decided to self-publish a children's book, on the same topic and in the same timeframe. So she's got a well rounded perspective of publishing!

We discussed:

  • Sandi's journey and what she learned through the process taking two different routes
  • Why and how she went with a traditional publisher for the first book
  • The marketing struggles
  • Marketing successes! Different ways she has gotten free media coverage including The Washington Post and Authority Magazine.
  • Key aspects of my marketing plan including regional parenting magazines, niche Facebook groups, podcast and Facebook Live interviews.
  • And so much more!

Sandi Schwartz is an author and journalist specializing in parenting, wellness, and the environment. Her work has been featured in The Washington Post, Scary Mommy, Chicken Soup for the Soul, and more. She founded the Ecohappiness Project to help families build a nature habit to feel happier and calmer by exploring positive psychology tools, such as mindfulness and gratitude, through a nature-loving perspective. Her new book, Finding Ecohappiness: Fun Nature Activities to Help Your Kids Feel Happier and Calmer, is filled with simple, practical tips for parents to incorporate these tools into their daily routine to help their children thrive. Sandi has a Masters in Government (Environmental focus) from Johns Hopkins University and Specialization Certificate in Foundations of Positive Psychology from the University of Pennsylvania. She is an active member in environmental and writing organizations, including the Women in Publishing Summit. She splits time between Florida and New Jersey with her husband and two children.

Learn more:
Get the book: Finding Ecohappiness
Link to free Nature Habit Quiz: